Exhibition Stand Designs: Off the Rack vs. Custom Designed


December 16, 2013 ● 627 views

The decision of corporate or commercial business about the purchase of exhibition stand depends on the consideration of numerous advantages and disadvantages of both, off the rack stands and custom designed stands.

Both exhibition stands have their own unique features and benefits which make buying a new exhibition stand design a more challenging task. This is why it will worth your time to research about both alternatives.

If you follow the ideas we have discussed in this article then it will save your money, time and from various difficulties that are usually faced by companies whether they are ordering custom designed stands or buying off the rack stands. Your selection will be greatly influenced by your budget, requirements, consumption, product, and business idea.

•    Get all the members of your company involved into the decision making process, this will help you in obtaining a general agreement about the type of exhibition stand you will need.

•    It will be beneficial for your company and give exposure to Qatar if you create a document of inquiry that will explain about the different types of exhibition properties your company has used in the past events and exhibitions. You should also include all the negative and positive comments about the stands previously used, and why the need for new stand has arisen.

•    You have to evaluate the amount and sort of exhibition for which the new exhibition stand will be designed. In case if all of the exhibitions are using the same size of booth then you can spend some money on the selection of custom designed stand.

•    If your company participates in only those exhibitions that are managed by the corporation and the stands are kept by the company then it is recommended to use custom designed exhibition stand because it will be easier to manage and maintain. On the other hand, if your stands are sent around the world for different exhibitions then it will be suitable to invest in off the shelf stand as it will be easy to transport, manage and update it.

•    The custom designed exhibition stand will provide you a unique look and feel, so when it is designed to meet your specific needs then you will be able to use it in various different ways whereas the readymade stands might not provide you all the features and facilities you require during the exhibition.

•    The selection of the type of exhibition stand also depends on the services of exhibition. In most of the cases, custom designed exhibition stand requires a proper setup as well as a disassembling by the exhibition labour under the supervision of either an official representative or you. Whereas the readymade stands are quite easier to setup and disassemble.

•    Transportation of the stand is also a major consideration that will affect the cost and might increase your transportation expenses if the stand is large. Mostly it is seen that the custom designed exhibition stands, depending on its size and features, requires expensive shipping and sometimes needs to be transported by a van which wrap and pad the stand to prevent it from damages.

For more information in french language, visit exposer au qatar.

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